Emotion Releaser

   This ad from the modern world employs the ethos, logos, and pathos in some appealing ways. If any runner would just take a glance, they can clearly see the use of pathos. This attractive woman is running at dawn, with a sunise and seems quite happy. I too would be happy with running on a beach at sunrise. Asics is completely right when they say, "running releases more than just sweat." It releases every emotion and absorbs in the beat of your heart. She is sending the message to other runners that, "if you buy and wear asics, you will run as happy as me."

   The asics company is a very well known and trusted company by many athletes. Their logo is established and if anyone sees that logo, he/she knows it is asics. It is as if the ad is saying, "With asics you will not be in pain and always be calm/peaceful. You will enjoy running with our product!"

  This ad doesn't emphasize on logos much, but the target audience here is to athletes, mainly runners. Also, the colors here present a warm tone and enjoyable feeling. I know i didn't add this up there, but since there wasn't much at all about logos, I thought this would add to this paragraph making it look better. Anyways, from personal experience asics is one of the best athletic companies for running and with asics all is forgoten and running is fun.